Colombo, March 13 (NIA) – Sri Lanka is now aiming to promote the island country among top Indian film producers in order to become the next film location for Bollywood movies.
“As a compact destination with various natural and a large diversity, located just a few kilometres away from each other, Sri Lanka can be shown as a destination which can be an ideal location for the perfect film shoot,” Sri Lanka Tourism said on Monday.
As a destination blessed with all the natural wonders and captivating landscapes, Sri Lanka was able to become the cynosure of all eyes at the ‘’India International Film Tourism Conclave – 2017 ‘’ (IIFTC) held in Mumbai last month.
Sri Lanka Tourism was able to showcase the island nation’s cultural and natural splendour by participating at this event, with over 18 other destinations, inclined to show their own identity to the Cinematic industry.
The event was held amongst a distinguished audience including the stalwarts of the Indian Cinema industry and leading film producers participating from Bollywood, Kollywood, and other regional industries including Thelingu, Marathi and Bengali film industries.
The purpose of participating at event was to showcase Sri Lanka as a popular film destination, equipped with all the natural resources that one needs, Sri Lanka Tourism said.
“By presenting such an attractive display of the island nation, Sri Lanka Tourism was able to convince the Indian film producers to think of choosing Sri Lanka as the next film location for their creative works of art,” Sri Lanka Tourism added.
In presenting destination Sri Lanka, Sri Lanka Tourism further highlighted the fact, that having a distance of less than 2500km to the heart of Bollywood and having frequent flights from all around India to Colombo, Sri Lanka is a location that India must not neglect.
The opportunity of having the dynamic visa process, cultural variety and rich local film industry equipped with European standard production equipment, the arrival of more high profile Indian film industry representatives to Sri Lanka is expected, to produce more Indian Films, using Sri Lankan locations.
Taking this event as a great opportunity, Sri Lanka Tourism is planning to organise a location familiarization tour program for selected high profile film directors and producers from the Indian Cinema in order to enhance their awareness about the destination and showcase Sri Lanka’s capability to facilitate the Indian Cinema industry.
In recent years, popular Bollywood movies such as Salman Khan’s ‘Ready’ and Sunny Leone’s ‘Jism 2’ were partly shot in Sri Lanka.