Dec. 15 – London-based company, ONEm, has partnered with leading South Asian website NewsIn.Asia to share comprehensive coverage of South Asian news to millions of mobile users.
The user is able to engage with the content through text and audio, which means that they can interact with NewsIn.Asia without the need for mobile data plans and regardless of the mobile phone they have.
Through the ONEm platform, users can enjoy many innovative interactive services. ONEm’s event engine can ensure readers of NewsIn.Asia get notified each time a big news story breaks.
Through menu-driven SMS, users can pick news stories by searching categories or by latest headlines or trending stories. What’s more is that users can even contribute to the latest local news through SMS, making the platform truly collaborative and interactive.
The beauty of the service is that text and voice capabilities are built into every mobile phone globally and there is no need to download any apps or be online to enjoy interactive services that can be accessed on these ubiquitous channels.
Apart from reading news stories through SMS, users can access radio podcasts and text-to-speech for those who want to listen to articles over ordinary voice channels.
“We are excited to partner with ONEm as we are confident this partnership will help us reach a wider audience across Asia. NewsIn.Asia is one of Sri Lanka’s first South Asian website, to be operating from Colombo and we have a global audience. ONEm has already gained global reputation and we are thrilled to now be a partner,” Jamila Husain, Editor of NewsIn.Asia said.
ONEm CEO, Christopher Richardson commented, “ONEm news is very unique user experience and with NewsIn.Asia users will be able to interact with an ordinary mobile in a way never been done before. Search ‘Cricket News’ for your favorite teams, comment on an article, share and set reading list key words like ‘hotel’ for their ONEm Inbox as just a few of the really neat things that a user can do. This has never been done before without the internet and NewIn.Asia really has good foresight in joining the ONEm platform”.
ONEm a global mobile service that enables the mobile operator’s subscriber interactive access to rich knowledge base content via voice and SMS. ONEm is a company focused on developing an ecosystem that enables these core assets to reach their true potential. In the face of relentless internet innovation, ONEm sees an opportunity to provide Mobile Operators with a new channel that is complementary to their existing business. ONEm creates a new user experience by bringing to ordinary mobiles a capability so far only enjoyed by internet-enabled devices. For more information email [email protected]
NewsIn.Asia is a South Asian website, operating from Colombo and accessed by readers worldwide. It offers its readers timely, indepth and comprehensive coverage of South Asian news, views and analyses. The site is active on social media such as Facebook and Twitter where it has thousands of followers. Within months after its launch, in July 2016, NewsIn.Asia has become a popular web portal in Sri Lanka and many South Asian countries where it has gained a reputation of unbiased reporting amongst its readers. The areas covered by NewsIn.Asia include politics, business, sports, cinema, off beat, food and travel.