July 7 (newsin.asia) – Maruti Suzuki, India’s biggest automaker, launched its first premium MPV, the Invicto, on Wednesday. The Invicto is priced starting from around 2.5 million rupees ($30,000), which is significantly higher than Maruti’s other models. The company hopes that the Invicto will help to raise its brand image and appeal to a more affluent customer base.
The Invicto is powered by a hybrid powertrain, which is also a first for Maruti. The hybrid system combines a petrol engine with an electric motor, which is said to improve fuel efficiency and reduce emissions.
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The Invicto is positioned as a premium MPV, and it competes with models like the Toyota Innova Crysta and the Mahindra XUV700. It offers a spacious and comfortable interior, as well as a long list of features, including a panoramic sunroof, a 10-inch touchscreen infotainment system, and a six-speaker sound system.
The Invicto is available in three variants: Alpha, Beta, and Gamma. The Alpha variant is the top-of-the-line variant and comes with all the features, while the Beta and Gamma variants offer a more basic level of equipment.
Maruti Suzuki is targeting sales of 10,000 units of the Invicto per year. The company has already received over 10,000 bookings for the Invicto, and it is confident that the car will be a success.
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