Colombo, Aug 13 (newsin.asia) – The Future of Tourism Summit will be held in Sri Lanka on Sept 26, on the theme of Innovation, Technology and Authenticity.
This year’s summit will feature a host of leaders in the international travel and tourism sphere.
Sebastian Rassmann and Rene Massatti will be in Colombo sharing their insights at the Summit that will be held at the Cinnamon Grand Colombo.
This year’s conference will have a special feature, Future Space, an interactive installation
available at the summit offering the attendees the opportunity to physically try out modern,
innovative and cutting edge technology with pre-built systems which can be directly
implemented to existing systems.
“We are convinced that small changes foreshadow big ones. We have deployed around 80
trend scouts in 22 language regions. They alert us with new trend signals every day. The
most promising trends are then filtered out and the marketable innovation which matches the
specific trend is then launched in the region. Trendsetting influences are necessary in order to
be able to develop ground-breaking product ideas and new business models. Reliable
knowledge of upcoming technologies gives the innovation a competitive advantage. If you
already know today what is going to be important tomorrow, you will have a valuable
advantage for your innovation process,” explained Nils Muller.
TrendOne is an innovation guide that provides expertise to bring innovations to the light of
day, providing the right methods and developing the formats that will enable creative and
As Head of Center of Excellence Inspiration Sebastian Rassmann coaches agencies and
companies from various branches and cooperates with them to improve their future
Since 2009 he is an inherent part of the Innovation Service team of TRENDONE. His
key topics are Outernet, Technologies and Marketing. He is also responsible for the
conception and organization of the TRENDONE Sample Day that is prepared every year.
René Massatti, brand ambassador for TrendOne lives and works in Vienna and Hamburg. He
has been interested in the future of marketing and the use of trends in communications for
years. René has won several international awards (Gold Effie, PR Austrian State Prize, Effie
His geographical area of application is very international with focus on Central and Eastern
Europe. His main topics are presentations and workshops like the Radical Games, Keynotes
and Trend Sessions. René is also a lecturer at the Vienna University of Economics and at the
University of Business Administration in Zurich.
René Massatti is a clearly-structured speaker and passionate discussion partner who
specialises in trends that are relevant to the marketing industry. He can call upon over ten
years of professional experience in the international agency business and has received
Headquartered in Hamburg, Germany TRENDONE GmbH, conducts worldwide micro-trend
research inspiring trend researchers and creative innovation consultants who accompany
clients into their future. Be it new marketing and media innovations, intelligent
technologies, pioneering products, or successful start-ups, more than 35,000 of these micro-
trends are available to their clients. Explore more of TrendOne at the Future of Tourism